This site required a custom approach to meet Eternity’s varying needs. The Wordpress CMS was the perfect fit for this assignment as articles and news would be delivered in a style reminiscent of the blogs that make Wordpress famous.
This site contains custom integrations with Google AMP, one Google’s newest search engine additions and Facebook thus allowing instant updates of articles onto social media and search engines.
An important consideration of the project was to give the editors flexibility to craft the articles with the same creative licence as was available to them in print format. By customising the Wordpress editor, we have allowed for various media formats such as video stories, blog entries, and events calendars as well as links to various causes and related products.
The final result has been a happy balance between the strengths of the printed past and the innovations of the digital present. Take a look.